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about

What’s a launch week? It’s a week of announcing new features. See examples here. This repository tracks past and upcoming launch weeks across the dev tools space.

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upcoming

2025 / 10 / W42

Daytona Launch Week 8

Secure and elastic infra for AI-generated code

Meilisearch Launch Week 3

Open-source search engine

Steel.dev Launch Week 2

Browser infrastructure for AI agents
2025 / 10 / W41

Leap Launch Week 2

Full-stack AI developer agent

SuperTokens Launch Week 02

Open-source user authentication

Wasp Launch Week 11

Rails-like framework for React

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objectives

For developers To save the date and discover awesome developer-first products. For dev tools founders and marketers To help plan and promote their launch weeks and find inspiration.

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want to contribute?

Awesome! Feel free to create an issue or open a pull request to add more launch weeks.

CONTRIBUTING.md

Best practices to contribute to launchweek.dev
 launchweek.dev is powered by Mintlify, a Next.js-based platform for documentation sites. Every page is a .mdx file, written in Markdown, with built-in UI components. The live site updates through this GitHub repo:

supabase-community/launchweek.dev

launchweek.dev on GitHub
 To preview local changes, run: 
npx mintlify dev

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faq

It’s a week where a company announces a new feature every day. See examples here.
Launch weeks have been great for both aligning the team and getting traction within the community. — Rory Wilding, COO, Supabase
Launch weeks are high peaks (…) They create buzz and excitement around the product. — Zeno Rocha, CEO and co-founder, Resend
We did 3 launch weeks in 2024, and each one had a meaningful impact on every aspect of the business. If you’re considering ever doing it – do it. — Brayden Wilmoth, Founder and CTO, Outerbase

AMA session with Rory Wilding (Supabase)

How Supabase grew from 0 to 50K+ GitHub stars
Both solo makers, early-stage and late-stage companies!Take the Mega Launch Week for example — when 22 developer-first companies launched together.Companies of different sizes participated, from solo makers (KeyHippo) to 100-person teams (Pinecone).

KeyHippo Launch Week

API Keys for Postgres RLS

Pinecone Launch Week

AI infrastructure
No. To quote Ant Wilson, CTO of Supabase:
One of our learnings from previous launch weeks was to no longer ship to prod on the day of the launch itself (…) It’s ideal to get all the major integrations done a week early. — Ant Wilson, CTO, Supabase

How we launch at Supabase (by Ant Wilson)

The history and methodology of Supabase Launch Week
We define a launch week as a week of announcing new features.It doesn’t have to last 5 days, though — it could last more or less than 5 days.In 2024, the shortest launch week lasted 3 days.The longest? 6 days. It was Unkey’s Launch Week.

Unkey Launch Week

Open-source API dev platform
No. Product Hunt definitely is a great place to launch dev-first products — a place where many launched successfully: Supabase, Resend, and Warp, to name a few.This project is different thought for three main reasons:
  1. It focuses on the dev tools space
  2. Filtered out by default
  3. Spam-free by design
Learn more about it here:

The future of launchweek.dev

Personal thoughts looking forward
This project is maintained by:

Paul Copplestone

CEO, Supabase

Flo Merian

Co-founder, marketingto.dev
For best practices, read this:

How we launch at Supabase (by Ant Wilson)

The history and methodology of Supabase Launch Week

How we keep momentum at Resend (by Zeno Rocha)

A framework to push new content consistently and create a feeling of always shipping
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