As we’re wrapping up this year, below are some numbers from 2024.

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the year of launch weeks

Last year, we tracked 47 launch weeks run by 38 different companies. In 2024, we tracked 126 launch weeks run by 94 different companies. In comparison, that’s 79 more launch weeks (+168.1%) and 56 more companies (+147.4%).
dev-first companies running launch weeks since 2021

# of dev-first companies running launch weeks since 2021

Running a launch week has a “cost” for one company — if many experimented with it, few companies managed to do it consistently. Among the 94 different companies, only 7 companies (7.4%) have run 3 launch weeks or more this year: Highlight, Daytona, Memfault, Mux, Outerbase, Supabase, Wasp.

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products of the week

When your team runs a launch week, you are Product Of The Week by default. If you exclude the Mega Launch Week that featured 22 developer tools (W49), there were exactly 2 launches per week on average.
launch weeks by week in 2024

# of launch weeks by week in 2024

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a week of announcements

We define a launch week as a week of announcing new features. This year, the shortest launch week lasted 3 days. The longest? 6 days. It was Unkey’s Launch Week.
Unkey's Launch Week happened on June 24-29, 2024

Unkey's Launch Week

Unkey Launch Week

2024 / 06 / 24-29 // Go to launch page

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wrapping up

That’s all, folks! You can find the data source here:

Who launched in 2024

How Supabase, Langfuse, WorkOS, and 91 more dev tools launched
 As we’re wrapping up this year, we have plans for 2025:
  • Weekly posts on socials about upcoming launch weeks, insights, and best practices
  • Weekly newsletter on what dev-first companies announced and what they’ll launch
We’re also working on improving product discovery and building comprehensive guides. Learn more here:

The future of launchweek.dev

Personal thoughts looking forward
 Make sure you follow us on Twitter/X and Bluesky, and subscribe to get the latest updates on all things launch weeks. Keep launching!